Author Archives: I speak COMMS

Instagram & Facebook stories: what works now

Instagram & Facebook stories: what works now

In recent weeks I’ve been working with several clients on their Instagram presence. As the ephemeral content is key to social media presence, we focused on publishing Instagram stories and sharing them on Facebook. What is ephemeral content and why it matters Actually, ephemeral content is nothing new; it’s just that the format and features […]

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5 ways to grow your organisation’s email list with social media

5 ways to grow your organisation’s email list with social media

Most organisations are now struggling with growing their mailing list in a consistent way. The struggle is real following recent GDPR changes in our mailing lists. In recent weeks, I carried out two assignments related to mailing lists – namely devising and implementing list building strategies. Here is what is working right now in social […]

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